Córdoba: Seminario Internacional Experiencias en Canales Cortos
The International Seminar on Experiences on Short Marketing Channels aims to attract citizens, growers and consumers who are involved in building alternative economic models and are working, or would like to work, on establishing other, fairer and more sustainable agri-food systems.
Participants in the Seminar will include people who are in some relevant way involved in projects and networks that promote peoples’ Food Sovereignty by forging different relationships between producers and consumers on a local level.
AMAP (France), CSA (England), AIAB (Italy) or the international network URGENCI, among others, will share their experiences in building international direct marketing networks for organic agricultural products.
Participants from ASAP (People’s Food Sovereignty Alliance), FACPE (Andalusian Federation of Organic Consumers and Producers) and Nekasare will share their experiences in creating national producer-consumer networks within Spain.
Several workshops will be held during the seminar covering different issues that are key in building alterative agricultural modelos.
The seminar has been co-financed by FSE, thanks to an agreement between Ecologistas en Acción and Fundación Biodiversidad, and this has made it possible to offer free entrance to everyone interested in attending. The Córdoba City Council and Ingema have also provided invaluable special support for this seminar.
What are Short Marketing Channels?
Short Marketing Channels are those that foster a more direct relationship between producers and consumers (small shops, consumer groups, street markets, restaurants, schools...). These may be defined as distribution channels where there is a single intermediary between the final product and the consumer, and between the producer and processor. Where there are no intermediaries we can speak of direct sales. With respect to the agri-food system, Short Marketing Channels reduce the number of intermediaries and ensure that growers receive a fair price for their products and consumers have access to cheaper and better quality products.
Short Marketing Channels allow the added value of agricultural production to revert to small farms and rural populations, thus improving rural economies and helping ensure their sustainability. In addition, short marketing chains enable consumers to build a trust-based relationship with their food, which will consist of products that are in-season and free from pesticides. Short channels also reduce the negative impact of agriculture and food consumption on the environment as, by reducing the distance food must be transported and cutting back on the use of excessive packaging, short marketing chains help limit the volume of emissions emitted from the burning of fossil fuels for fuel and packaging.
Share my organization’s at the Seminar
There will be tables and screens set up in the auditorium at the Botanical Garden so that you can exhibit and distribute any posters or other materials (leaflets, stickers, papers...) about short marketing channels, agroecology and food sovereignty that you would like to share with participants at the seminar.
If you would like to bring materials or posters to the seminar, contact us at: agricultura.ecologica@ecologistasen... Phone Numbers: (+0034) 622 39 56 06 (+ 0034) 927 53 10 68
More information about the Seminar
If you have any questions or would like more information, please contact us at: agricultura.ecologica@ecologistasen... Phone Numbers: 622 39 56 06 or 927 53 10 68
INTERNATIONAL SEMINAR ON EXPERIENCES OF SHORT MARKETING CHANNELS FOR ORGANIC AGRICULTURE
CORDOBA BOTANICAL GARDEN
November 13th and 14th 2010
9:00- 9:30 Registrations
9:30h-10:00 OPENING PANEL FOR THE SEMINAR
Francisco Javier Cobos Rojas (Córdoba City Council)
Cecilia Montiel (Ecologistas en Acción de Andalucia)
Elena Martín (Fundación Biodiversidad)
Mireia Llorente (EcoAgroCulturas Project)
10:00-12:00 SHORT MARKETING CHANNELS FOR ORGANIC AGRICULTURE
Marta Soler (University of Seville)
Joselyn Parot (International Network URGENCI)
José Manuel Benítez (Grower and Head of Organic Agriculture at COAG)
Panel moderator: Daniel López (EcoAgroCulturas)
Rapporteur: Ecologistas en Acción
12:00-12:30 Coffee Break
12:30-14:30 ROUND TABLE ON INTERNATIONAL SHORT MARKETING CHANNELS CASE STUDIES
Andrea Ferrante (AIAB, Italy)
Kirstin Glendinning’s (CSA, England)
Mathilde Reinaga-Hertz (AMAP, France)
Panel moderator: Mikel Kormenzana (ENHE BizKaia)
Rapporteur: Tom Kucharz (Ecologistas en Acción)
16:30-18:30 ROUND TABLE ON NATIONAL SHORT MARKETING CHANNELS CASE STUDIES
Rosa Binimelis (ASAP)
Carmen Casas (FACPE)
Mikel Kormenzana (Nekasare)
Panel moderator: Jeromo Aguado (Plataforma Rural)
Rapporteur: Alba García (Ecologistas en Acción)
|WORKSHOP A- MEETING ON EXPERIENCES OF PRODUCTION AND CONSUMPTION||Workshop Leader: Daniel López|
Rapporteur: Laura Arroyo (MERCE)
|WORKSHOP B- WORKSHOP ON THE SHARED LOGISTICS OF SHORT MARKETING CHANNELS||Workshop Leader: Beatriz Fadón (Ecomercio)|
Rapporteur: Alba García (Ecologistas en Acción)
|WORKSHOP C- DEBATE ON PROCESSING OF ORGANIC FOOD PRODUCTS||Workshop Leader: Rosa Binimelis (ASAP)|
Rapporteur: Mireia Llorente (EcoAgroCulturas)
|TOUR OF THE GERMOPLASM BANK AT CORDOBA’S BOTANICAL GARDEN||Coordinated by: Ecologistas en Acción, Córdoba|
Workshop participants represent very different experiences within Spain, including, Ecomercio, ARCO, Xarxeta, Taula, Pueblos Blancos, BAH!, ARAE, Nekasare, ASAP, Red de Semillas, ENHE, Almocafre, La Acequia, etc.
12:00- 12:30 Coffee Break
12:30-14:00 Presentation of Conclusions from the Workshop.
Debate on Common Strategies.